In 1987 Lucas appeared in his first commercial for The Ross Honey Company, his family’s business. Since that time he has been a regular in both local and regional Oklahoma, Texas, Colorado and Las Vegas television markets.

Commercial credits include: GMC, Dodge, Chrysler, Chevrolet, Buick, Honda, Hyundai, Goodwill, Little Caesar’s, Taco Mayo, Braum’s Ice Cream, and of course Ross Honey.